Where Making Money and Making a Difference Come Together

OK–time to get tough. If you are thin skinned and you take offense easily, stop reading now. Today must have been "whine and moan day" about reimbursement fees. On two professional blogs I read there were long threads on poor reimbursement rates for psychologists and social workers.  Yep, we get paid crappy rates.  Yes, managed care [...]

Lot of people visit my blog from Google searches like these: “Private Practice Start Up” “How to Start a Private Practice” “Mental Health Private Practice Business” I’m glad to see so many of you with a desire to get started on your private practice journey. Here are 10 things you should know as you consider [...]

Are you an angry private practitioner?  I hear a lot of anger from my colleagues. They are angry at managed care, angry at other practitioners, angry at associations, and training programs.  They declare that “It’s not fair!” that we have to compete and prove our worth, angle for reimbursement and deal with decreasing incomes.  I [...]

Meg started her private practice 1 year ago and decided to use internet marketing as a strategy to attract young, professional clients to her practice.  She invested in a sophisticated web site that allows people to email her directly to communicate and request appointment times. This initial “client journey” was successful for her.  The clients [...]

I just got a very nice email from Paul Evans of Nicheology.com.  He called is “Simple Saturday,” and I really like that idea so I am going to “borrow” it from him. I’m hope he doesn’t mind J. Simple Saturday Business starting and building can be complicated and overwhelming.  Any honest coach or marketing expert [...]

  Are you confused about how to market your private practice?  You hear all the time that you need to market to increase the number of clients coming in the door, but the details of how to market or what to market can be confusing and fuzzy to us. The truth is marketing should be [...]

  I talk to a lot of professionals interested in starting or growing a private practice.  For many of us the independence of having our own practice is one of the main reasons we became a therapist in the first place. But the reality is starting and growing a practice is not for those who [...]

If you have read this blog for any length of time, you know I love all things social media. I learn a lot from fellow bloggers who share their time and expertise with anyone willing to take the time to read. Social media folk are a giving group, so I want to share with you [...]

Why do you really have a private practice business?  Please take a minute (ideally, more than one) to think about that question.  Why do you have a private practice? You need to know your real motivations if you are going to make a good living. Why? I’ll let you in on something:  Starting and building [...]

I was just checking out one of my favorite blogs, Copyblogger , when I came across this nifty post by Melissa Karnaze, "5 Ways to Market Like  Psychotherapist." Melissa's thesis is that psychotherapists must deeply understand a client to "sell" them on the idea that change is good, that there are better days ahead, and [...]